According to Mailchimp, the average email open rate for all industries we analyzed is 21.33%. That means for every one hundred emails you send, only 21 people open it.
Growth Machine Newsletter’s open rate is almost double that at 40%! In this episode, Amanda Natividad, Head of Marketing at Growth Machine, reveals five email techniques that contributed to it.
In episode 131, you’ll learn:
- Five techniques Amanda used to increase the open rate of Growth Machine’s newsletter up to 40%
- How Amanda repurposes podcast episodes as blog posts
- Why is Growth Machine doubling down on YouTube content?
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https://linkedin.com/growthtodayGet the free growth cheat sheets with all actionable notes, takeaways, and tips from the latest episode in a one-page PDF at https://growthtoday.fm/132
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Episode 132