GMT022: Kieran Flanagan – VP of Growth at HubSpot – Part 2 of 2

We're back with Kieran Flanagan, VP of Growth at HubSpot, for part 2 of 2. In this episode, learn how the HubSpot's global growth team is structured (hint: it's not by product!). You'll also learn what Kieran looks for when hiring for his growth team at HubSpot, his biggest lessons as a leader of a global growth team and where he sees marketing going in 5 to 10 years. For quotes and episode outline of this episode, go to https://growthmarketing.today/022 WHAT YOU'LL LEARN FROM THIS EPISODE How is HubSpot’s global growth team structured (hint: it’s not by product!) How they make sure each of their growth teams are aligned in goals What Kieran looks for in marketers when hiring His biggest lessons as a leader of a global growth team Where he sees marketing going in 5 to 10 years His advice for those trying to get into growth marketing ABOUT KIERAN FLANAGAN Kieran Flanagan has a proven track record in helping SaaS businesses, from start-ups to enterprise-level companies grow their traffic, users and revenue. He is a thought leader on growth marketing and speaks at events across the globe on the topic. Kieran is currently the VP of Growth at HubSpot where he is responsible for acquisition of free users, monetization of those freemium funnels and optimization of our global web strategy. Outside of that role, Kieran advises startups on all things growth.