The difference between hosting a memorable, worthwhile marketing conference and an expensive waste of time lies in the planning. It might seem tiresome and overly picky to think through every contingency before an event, but in nailing down questions in advance, you ensure that your event runs smoothly. In this episode, Amrita Gurney, VP of Marketing at CrowdRiff, shares how she and her team planned, organized, and hosted their first successful conference at CrowdRiff, SEE2019.
In episode 77, you'll learn:
- How to run a marketing conference to boost customer engagement
- The success metrics and goals for running conferences
- The importance of diversity and inclusion in high-growth startups
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https://patreon.com/growthtodayShow Notes- 7:54 – The importance of face-to-face interaction for employees and customers
- 13:15 – How to organize a successful conference
- 18:58 – The importance of diversity and inclusion in high-growth startups
- 24:58 – CrowdRiff’s plans for 2020
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Episode 77