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How to Navigate Your Business in Unsettling Times with John Doherty (GMT088) Episode 88

How to Navigate Your Business in Unsettling Times with John Doherty (GMT088)

Right now, with the COVID-19 virus spreading and the oil war going on in the Middle East, we seem to be in a perfect storm of things going on that could go either way. It might all recover quickly, and it might get a lot worse. In this episode, John Doherty, Founder and CEO Credo (a marketplace for companies hire pre-vetted digital marketing agencies and consultants), shares his advice to help you navigate your business in these unsettling times.

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Right now, with the COVID-19 virus spreading and the oil war going on in the Middle East, we seem to be in a perfect storm of things going on that could go either way. It might all recover quickly, and it might get a lot worse. In this episode, John Doherty, Founder and CEO Credo (a marketplace for companies hire pre-vetted digital marketing agencies and consultants), shares his advice to help you navigate your business in these unsettling times.

In episode 88, you'll learn:
  1. How to generate leads for your business in uncertain times like this
  2. How to get into the mindset of "work" at home
  3. Why it's important to have a "key man procedure"
This episode is brought to you by Superside. Built for Marketing, Creative, Product Design and Strategy teams, Superside makes it easy to bring your ideas to life. With a dedicated team assigned to all subscription customers, Superside delivers game-changing design at lightning fast speeds with no pricing surprises. Create an account and get started, or better yet,  book a demo to see it in action at superside.com.

Support this podcast on Patreon to get an ad-free version of this podcast, access to our private Slack group, monthly group AMAs with me and more at https://patreon.com/growthtoday

Key Discussion Points
  • 3:16 – What is Credo?
  • 5:33 – The biggest lessons John learned from growing Credo to $1M business
  • 7:13 – Based on a recent survey, how is lead generation affected by COVID-19?
  • 9:54 – What should businesses be paying attention to at this moment?
  • 14:13 – John's tips for working remotely
  • 16:40 – John's advice for managers who are now managing a remote team
  • 21:54 – Why should business owners have a "key man procedure"?
  • 23:43 – John's framework for lead generation in tumultuous times
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